WARNING: This product contains nicotine.
Nicotine is an addictive chemical.

MILITARY, VETERANS, AND FIRST RESPONDERS ARE USING JUUL, THE ALTERNATIVE FOR ADULT SMOKERS

Service can be challenging. Finding an alternative to cigarettes doesn't have to be. JUUL Labs offers men and women who serve the tools to succeed at using the alternative for adult smokers.

Military, veterans, and first responders get special benefits.

OUR MISSION

Transition the world’s billion adult smokers away from combustible cigarettes, eliminate their use, and combat underage usage of our products.

JUUL Labs’ mission is to eliminate cigarettes. JUUL products are intended for adult smokers who want to switch from combustible cigarettes.

You must be at least 21 years old to purchase products on JUUL.com.